Group buying is a concept that can be shaped to explore different business models. A number of firms have been doing the same by being active in the fields as diverse as adventure and even consumer goods. FATbit Technologies is looking forward to attract the attention of such business minds and entrepreneurs to its group buying system. On the day of official announcement, head of web marketing stated that what Groupon started is now being experimented with in different fields with twists and turns. FATbit too thinks it is now time to explore new avenues.
Companies like FATbit fueled the growth of deals based platforms with their collective buying software. The market after seeing phenomenal growth in the last four years has started to stabilize and those how couldn’t cope up with the tough competition has left. However, this hasn’t stopped growth. Small businesses are now willing to eliminate the middlemen and directly deal with their customers. FATbit wishes to focus on such businesses along with entrepreneurs who think they have the right business concept to make a place for themselves. A management official confirmed the news during the occasion;
“We are trying to target an altogether new client base; businesses are willing to go online and reach to customers who are unaware of them. By making use of our daily deals Script, it is very much easy to lure customers through discount coupons. Customers who haven’t been in touch for some time could also be reached. Apart from small businesses, there are street-smart young minds who think they can perfect Groupon concept into something much better”
FATbit is preferred by clients for Group buying sites as it offers custom design with focus on features client wishes to have. Hence, client has the freedom to give his preference about the designing aspects. This flexibility has gained FATbit a loyal client base and it wishes to keep the similar focus while pitching for the new segment.
A specialized team of SEO and marketing experts has been made to undertake research work and submit the report as soon as possible. On the basis of findings, further targeting decisions would be made. Marketing team is very positive about the new approach as they often get related queries from aspiring businessmen.
Moreover, group buying is not the only field where the company is exploring new avenues. In the web designing and SEO fields too, there are plans to gain more focus.
FATbit has made a name in the global market by offering clients the best of designing, development and SEO. In its run of seven years, it has accurately identified the needs of the market and offered services with focus on quality. The company has expanded in terms of human resource and presently boasts of more than 50 professionals active in the fields of designing, development, SEO, quality control, content development and marketing.